€49.00
50ml / 1.7 fl.oz
Brightening
Hydrating
Protecting
Evens skin tone
Targets Blemishes & Breakouts, Hyperpigmentation + Dark Spots, Signs of Ageing
Suited To All Skin Types
Key Ingredients Vitamin C, Hyaluronic Acid, Upcycled Bilberry Extract, Zero-waste Botanicals
Why You’ll Love It
BRIGHTNESS WITHOUT TIGHTNESS.
A silky Vitamin C face cream for brighter skin without the irritation. This fast-absorbing moisturiser is proven to deliver a healthy-looking glow* – and this time, sensitive skin needn’t miss out. Our stabilised formula blends the ultimate radiance-boosting antioxidant with upcycled Bilberry extract for essential skin repair. Highly potent, yet kind to skin. Because no one should be denied nature’s best-performing actives.
How did we do it? Vitamin C is a skincare essential – but it’s also an unstable one. Ascorbic Acid, the most common form, needs a lot of help to be effective. That means overly complicated formulas with a high risk of irritation, not to mention poor results.
We use a natural, oil-soluble Vitamin C; a stabilised, slow-releasing form that delivers benefits to the very last drop. It’s complemented by omega-rich Bilberry extract, to soothe the skin while building a strong and healthy skin barrier.
Hydrating Hyaluronic Acid, prebiotic Inulin and skin-softening zero-waste botanicals complete the team, for the formula dull skin has been waiting for. Sustainably sourced, sensitively made.
Directions
Recycling
Full Ingredients
Provenance
The Pai Ritual
The Pai Ritual
Step One
Balancing
Cleansing
Brightening
The Pai Ritual
The Pai Ritual
Step Two
Reduces hyperpigmentation
Brightening
Evens skin tone
The Pai Ritual
The Pai Ritual
Step Three
Brightening
Hydrating
Protecting
Evens skin tone
The Pai Ritual
The Pai Ritual
Step Four
Protecting
Priming
Glow
Vitamin C
If you have a dull, uneven skin tone, this powerhouse is for you. Antioxidant Vitamin C - AKA Ascorbic Acid - is well known for its skin-brightening benefits. We source ours from corn, which is then stabilised in a high percentage that slowly releases on the skin for maximum results.
Hyaluronic Acid
A sugar the body naturally produces, Hyaluronic Acid can hold between 10 and 50 times its weight in water, storing it like a reservoir for the skin – giving a long-lasting, moisturising effect. Our all-natural form comes from maize.
Upcycled Bilberry Extract
Soothing wild Bilberry is rich in fatty acids which help to form ceramides, one of the building blocks of the skin barrier. CO2-extracted, it’s upcycled from seeds from agricultural, food and juice industries – because we’d never let the best of nature go to waste.
Zero-waste Botanicals
Organic Camellia Oil and Mango Seed Butter keep skin oh-so-soft. These raw materials are grown for their oils; any waste is carefully managed and used for animal feed or as a natural fertiliser – meaning no landfill.
SARAH BROWN
FOUNDER, PAI SKINCARE
Overall rating: 4.7020407 / 5 from 245 reviews.
Customers appreciate the silky Vitamin C face cream for its ability to brighten skin without causing irritation. The product is praised for its hydrating consistency, creamy texture, and the healthy glow it imparts. Additionally, the formula is gentle and non-greasy, making it suitable for sensitive skin.
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"I use this moisturiser nearly every morning, it’s my favourite. I love the consistency. It’s light but very effective on my skin as it matures. It is glowy and doesn’t clog my skin. I use the Pai serum and drops too. Sometimes I just use it on its own after spraying and eye care if I feel my skin needs less products"
"My first time trying this moisturizer for my dry, sensitive skin with rosacea. It hydrates and brightens without irritation and I use it in the morning before makeup. Love the consistency. Would purchase again."
"I can genuinely say this is a fantastic moisturiser. It smells great and the results speak for themselves. I will never swap brands now."
"Bought as a mothers day gift. My mum loves it. Not a heavy or greasy cream. She has very sensitive skin and rosacea and this is perfect for her x"
"I've been using this moisturiser for the last 6 months. I love the smell and texture of it. It spreads easily on the skin and it does not leave a film on the skin, which I love. The light texture and smell make me want to put it on more than anything. I also feel like my skin feels more even and my little blemishes not so prevalent."
"Light texture. Bright skin effect. Natural ingredients without the nasty chemicals of most cosmetics. This is my go to moisturizer along with Vitamin C drops for extra brightness!"
"I got a sample of this moisturizer at my facialist’s office and fell in love ever since. Since then, I have repurchased this product four times. It truly brightens my face, moisturizes my skin, and is the perfect primer to my daily sun screen. People have told me my skin is glowing, and it’s always after using this product. Obsessed forever and worth the money! I’d say one bottle usually lasts me about 6 months, a little less in the winters."
"This is the best moisturiser I’ve ever used. My skin looks nourished and flawless. I’ve been using it for a couple of weeks already and can’t be more than happy. I am definitely going to repurchase it 🌸"
"I’ve been using Pai since the launch. I was 53 in August and felt like I needed a glow-up. I switched to C-2 Believe and added the Retinoid booster. So many people have commented on how great my skin looks. I’m so happy with the result."
"Nice light fast-absorbing moisturizer"
